PETRONAS SELENIA & 124 Abarth rally

01 Mar 2016
Ginevra, 01 March 2016

1 March 2016, Geneva, SWITZERLAND – PETRONAS Lubricants International (PLI) announce its partnership with Abarth as Title Sponsor of the 2016 Abarth Trophies and its return to the 124 Abarth rally (which launch will be featured in several events throughout the 2016 season ) at the 86th edition of the Geneva International Motor Show. PETRONAS Lubricants will also be partner of the new Abarth Classiche programme, providing support with products suitable for historic cars.

As Title Sponsor, PLI by virtue of its long-term technical partnership with Abarth, provides high-performance PETRONAS SELENIA lubricants, ie PETRONAS Selenia Abarth 5W-40 and 10W-50 lubricants that are suitable for all Abarth cars. Both these lubricants products are able to meet the high performance requirements of Abarth engines, including those equipped with the ‘esseesse’ Tuning Kit.

From the strategic partnership of these two historical brands, technologically advanced lubricants are developed to provide better engine protection that ensures optimal oil viscosity stability for better wear protection under extreme driving conditions. In particular, the PETRONAS Selenia Abarth 10W-50 lubricant, with exceptional high temperature stability that provides superior anti-wear protection to the powerful engines, an essential lubricant property for Abarth engines. The partnership between PLI and Abarth for the 124 Abarth rally further reinforces the commercial value and contribution to automotive engineering from a technical perspective.

“We are delighted to once again be part of an historic partnership with Abarth for the revamp of the 124 Abarth rally. This renewed partnership coincides with an important event for the history of PETRONAS. In fact, this year marks 25 years of the PETRONAS Selenia brand, specialized products developed especially for the Fiat Chrysler Automobiles (FCA) first fill and aftermarket. The partnership is a display of PETRONAS’ technological expertise, technical capabilities, product reliability and performance, and service quality – keys to the success of both the Abarth and PETRONAS Selenia brands. Rallies and trophies offers both Abarth and PETRONAS the opportunities to test the performance and reliability of the small but powerful Assetto Corse cars and the lubricants that power their performance,” said Giuseppe D’Arrigo, Group Chief Executive Officer and Managing Director of PETRONAS Lubricants International.

About PETRONAS Lubricants International

PETRONAS Lubricants International (PLI) is the global lubricants manufacturing and marketing arm of PETRONAS, the national oil corporation of Malaysia. Established in 2008, PETRONAS Lubricants International manufactures and markets a full range of high-quality automotive and industrial lubricants products in over 80 markets globally. Headquartered in Kuala Lumpur, PLI has over 30 marketing offices in 23 countries, managed through regional offices in Kuala Lumpur, Turin, Belo Horizonte, Chicago and Durban.

Currently ranked among the top 15, PLI is driving an aggressive business growth agenda to secure its position as a leading global lubricants company.